The rise of WunderBar and a new brand identity
relayr had a clear mission: create a buzz for their new product, WunderBar, and roll out their fresh corporate identity. With a small but ambitious team, they wanted to make waves. That’s where we stepped in. We launched a crowdfunding campaign for WunderBar that not only hit the target but surpassed it by 22%.
Building for the long haul
After the crowdfunding win, relayr needed a solid marketing plan. We didn’t just show up; we crafted comprehensive strategies, blending traditional and innovative tactics. We handled everything from digital and print assets to social media content and photography.
We continuously optimized their online presence, using data to refine strategies and enhance content. We also worked with business intelligence tools to support relayr’s growth.
Team expansion and growth
In just one year, relayr’s marketing team grew from one to five, and the company expanded from 4 to over 25 employees. Our strategies made a real difference.
Moving forward
Our partnership lasted about four years, leading to significant growth and success. Eventually, relayr was acquired, marking a successful end to our collaboration.
This case shows how a well-rounded marketing approach can drive impressive growth and transform a company’s market presence.
